S4 E12: How to delight your customers & keep them coming back for more

Season 4
Written By Rosanna

Episode Notes:

It is far easier to sell to loyal, returning customers than it is convincing new people to buy from you, so how do we make them want to keep coming back for more? The secret is to spend time and effort delighting your existing customers - the same time and effort that you spend on marketing yourself to new people! In this episode I'm sharing my tips on how to do that.

Links mentioned:

Season 3 Episode 5 (‘Increasing customer spend’): https://www.byrosanna.co.uk/podcast/customer-spend-upselling

The Ultimate Guide to Flodesk (my recommended email marketing software): https://www.byrosanna.co.uk/flodesk

Rosanna

With 8 years as a Squarespace Circle Member, website designer and content creator, Rosanna shares tips and resources about design, content marketing and running a website design business on her blog. She’s also a Flodesk University Instructor (with 8+ years expertise in email marketing), and runs Cornwall’s most popular travel & lifestyle blog too.

http://www.byrosanna.co.uk
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