Brand Enhancement & Landing Page Design: Feely at Home
Boosting the brand of Berkshire-based Interior Designer, Melanie Feely!
In preparation for the launch of her new Interior Design business, Melanie wanted to update and enhance her existing logo and create a full 'brand concept' to make sure she would be putting out a beautifully cohesive appearance.
Brand Concept Board
Using her existing design ideas and moodboards, we modernised her look and added in new brand elements, such as the feminine watercolour brush, gold foil effect 'Y' and the submark that plays on the M and Y of Melanie's name. This may be one of my favourite submark designs yet!
Brand Collateral Design
For her launch, Melanie needed social media templates to use on her Instagram and Pinterest accounts, business cards and a document template to send to her clients.
Going with the 'interior design' theme, Melanie loved the look of concrete and marble textures as backgrounds throughout her collateral and website, so we used both in a way that still made sure the designs were clean and minimalistic.
Landing Page Design
I love how Melanie's landing page turned out! I used a beautifully minimal Squarespace template to bring focus to the new logo and submark, and together we made sure the text was succinct enough to provide enough info to potential clients, whilst also fitting neatly onto the page.